How this tool has high reviews makes zero sense to me
I recently used this tool for a simple one-page analysis and a URL interrogation for competitor research, and I was shocked to find that I burned through over 5,000 credits for such a basic task. This feels excessive, especially considering that with a million credits, I could only analyze around 200 URLs before running out. I find this very disappointing and far less efficient than I anticipated. Moreover, buying another million credits would cost me $300 which is exhorbitant.
This tool seems to use large credit numbers to attract users, but those credits get depleted quickly for simple tasks. For example, researching one keyword costs 2,500 credits. If I wanted to research 200 keywords, that would exhaust close to 1 million credits too. Where is the value in that? Tactics like these are unsettling and make me lose trust in companies that prioritize profits over customer value.
Overall, I cannot recommend this tool based on my experience. I will be requesting an immediate refund.
Edit Response back to this companies reply on my review: Your claim that 'you don't need any of the AI or Research credits for this tool to be fully functional' is misleading. Here's why:
1. Manual Campaign Setup: The tool is far from automated. Users must manually copy and paste campaigns, with no option to link or integrate ad accounts. For a PPC tool, this completely undermines efficiency and the value it claims to offer.
2. Research is Crucial: In PPC campaigns, research—like keyword analysis and competitor tracking—is crucial! Successful campaigns rely on data-driven insights, not guesswork. By saying this tool is fully functional without the need to research is incorrect.
3. "Massively Feature-Rich" ??: I disagree. Basic AI outputs analysis don’t justify the pricing when comparable or better tools (like Google Keyword Planner, which is free) offer more accurate data and seamless integration with Google Ads.
Ultimately, the manual nature of this tool for every campaign, combined with its high cost for research credits, makes it less valuable than simply using alternatives like Google Keyword Planner combined with ChatGPT. Both offer faster, more cost-effective solutions with superior results.
Jay_AdAlchemy
Edited Dec 20, 2024Hi Wonka.
Thanks for your feedback. It's important to highlight that this is a PPC campaign-building tool that happens to add on a lot of extra features using expensive external APIs.
You don't need any of the AI or Research credits for this tool to be fully functional. However, we decided to also include these for everyone no matter if you only purchased the Tier 1 plan as you have. Perhaps we should have held these extra features back only for higher Tiers.
As a point of comparison, the landing page tool runs an AI model that does attention analysis. This is an extremely computationally expensive operation. That is why other services charge $25 Euro for 50 images. For example:
https://www.alpha.one/products/expoze-io/pricing
We generate two images in addition to running lots of other AI models in orchestration for each landing page analysis. Yes, you get 1M of credits on the lowest Tier 1 plan, but you get 16.5M credits on the Tier 3 ~$300 plan.
The equivalent on the Expose plan would cost you $3300 Euro.
So if you paid a bit more, you would have got over 16 times the amount of credits if you think you need that many.
Honestly, I'm always blown away that someone can give a 1-star review with their primary complaint being about value when they paid less than $70 to access a massively feature-rich tool (for life)) that people are happily paying $299 for each month and loving.
But hey, people are entitled to have their own opinions and perspectives.
All the best.
Jay
Update Edit: I think you're angry because of a misunderstanding that this is not a keyword research tool. It's a PPC campaign-building tool. We provide keyword data from SEMRush, which is very helpful, but it's not a specialized keyword research tool.
We've spent hundreds of millions of dollars on Google Ads and use a combination of keyword tools, and you are correct to say that there is no keyword tool out there that beats Google Keyword Planner because they are the only ones with all the data. That is why we don't focus massively on Ad Alchemy as a keyword research tool.
Ad Alchemy is a tool that reflects the real-world workflow of some of the biggest Google Ad spenders in the world to create high-performing campaigns at scale.