A: Great question! Let me explain exactly how ClickMoat handles sophisticated fraud like proxy-based clicks:

We go beyond basic IP blocking by using a multi-layered AI-driven approach that detects and mitigates fraud even when residential proxies or VPNs are involved:

1) We track unique device signatures, ensuring that even if fraudsters switch IPs, their devices are identified.

2) Our AI monitors user patterns, like interaction timing, click frequency, and engagement. Proxy-based fraudsters exhibit telltale signs that we flag and block.

3) We use machine learning to analyze and adapt to new fraud behaviors in real-time, staying ahead of evolving techniques.

4) Our platform allows you to define protection rules based on keywords, locations, and suspicious behaviors, giving you extra control over your campaigns.

Think of it this way: while fraudsters can change their “IP mask,” they can’t fully disguise their behavior patterns. Similar to how banks detect fraudulent credit card activity, ClickMoat uses multiple layers to identify and block fraud effectively.

Our customers see measurable results, including significant savings on ad spend, even when facing advanced proxy-based attacks.

Let me know if you’d like more details—I’m happy to discuss this further!