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Digital download of AppSumo's Everyone's Talking About Social Proof Ebook

Yours forever if you download and save within 60 days of purchase

<h4>Everyone’s Talking About Social Proof is an ebook that skips the basics and jumps straight into strategic methods for creating powerful trust signals that boost sales.</h4> 


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 alt=""
 srcset="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-1_DBBLYuA.png?width=495&optimizer=gif 450w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-1_DBBLYuA.png?width=654&optimizer=gif 595w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-1_DBBLYuA.png?width=935&optimizer=gif 850w"
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When most of us think of social proof, we imagine 5-star reviews, a few impressive media logos... and that’s about it.

But you want to take your social proof one step further. 

What if you could create a full-blown social proof strategy, with campaigns, moving pieces, and methods that you know none of your competitors would be clever enough to borrow? 

That’s what we tried to achieve with this ebook: equipping you with strong social proof methods that put all other tactics to shame.


 <div
 class="story-img-container open-carousel-modal-on-click"
 data-story-image-id="socialproof-2"
 >
 
 <img
 class="story-inline-image z-depth-2"
 src="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-2.png?optimizer=gif"
 alt=""
 srcset="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-2.png?width=495&optimizer=gif 450w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-2.png?width=654&optimizer=gif 595w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-2.png?width=935&optimizer=gif 850w"
 sizes="(min-width: 950px) 1045px, 100vw"
 width="850" height="500"
 loading="lazy"
 />
 
 <svg
 aria-hidden="true"
 focusable="false"
 data-prefix="fas"
 data-icon="search-plus"
 role="img"
 xmlns="http://www.w3.org/2000/svg"
 viewBox="0 0 512 512"
 class="hover-mag-glass svg-inline--fa fa-search-plus fa-w-16"
 >
 <path
 fill="currentColor""
 d="M304 192v32c0 6.6-5.4 12-12 12h-56v56c0 6.6-5.4 12-12 12h-32c-6.6 0-12-5.4-12-12v-56h-56c-6.6 0-12-5.4-12-12v-32c0-6.6 5.4-12 12-12h56v-56c0-6.6 5.4-12 12-12h32c6.6 0 12 5.4 12 12v56h56c6.6 0 12 5.4 12 12zm201 284.7L476.7 505c-9.4 9.4-24.6 9.4-33.9 0L343 405.3c-4.5-4.5-7-10.6-7-17V372c-35.3 27.6-79.7 44-128 44C93.1 416 0 322.9 0 208S93.1 0 208 0s208 93.1 208 208c0 48.3-16.4 92.7-44 128h16.3c6.4 0 12.5 2.5 17 7l99.7 99.7c9.3 9.4 9.3 24.6 0 34zM344 208c0-75.2-60.8-136-136-136S72 132.8 72 208s60.8 136 136 136 136-60.8 136-136z"
 />
 </svg>
 </div>
 

Within these pages, you’ll learn how to make your website feel like a bustling, real-life storefront.

From there, see how AppSumo implements social proof to boost Facebook ad conversions by 5-10%. 

Plus, we’ll give you an insider look at how we’re using social proof to level up our influencer marketing.

Afterwards, you’ll find out how companies like Ebay and Amazon combine direct marketing tactics with social proof to increase ecommerce sales.


 <div
 class="story-img-container open-carousel-modal-on-click"
 data-story-image-id="socialproof-3"
 >
 
 <img
 class="story-inline-image z-depth-2"
 src="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-3.png?optimizer=gif"
 alt=""
 srcset="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-3.png?width=495&optimizer=gif 450w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-3.png?width=654&optimizer=gif 595w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-3.png?width=935&optimizer=gif 850w"
 sizes="(min-width: 950px) 1045px, 100vw"
 width="850" height="500"
 loading="lazy"
 />
 
 <svg
 aria-hidden="true"
 focusable="false"
 data-prefix="fas"
 data-icon="search-plus"
 role="img"
 xmlns="http://www.w3.org/2000/svg"
 viewBox="0 0 512 512"
 class="hover-mag-glass svg-inline--fa fa-search-plus fa-w-16"
 >
 <path
 fill="currentColor""
 d="M304 192v32c0 6.6-5.4 12-12 12h-56v56c0 6.6-5.4 12-12 12h-32c-6.6 0-12-5.4-12-12v-56h-56c-6.6 0-12-5.4-12-12v-32c0-6.6 5.4-12 12-12h56v-56c0-6.6 5.4-12 12-12h32c6.6 0 12 5.4 12 12v56h56c6.6 0 12 5.4 12 12zm201 284.7L476.7 505c-9.4 9.4-24.6 9.4-33.9 0L343 405.3c-4.5-4.5-7-10.6-7-17V372c-35.3 27.6-79.7 44-128 44C93.1 416 0 322.9 0 208S93.1 0 208 0s208 93.1 208 208c0 48.3-16.4 92.7-44 128h16.3c6.4 0 12.5 2.5 17 7l99.7 99.7c9.3 9.4 9.3 24.6 0 34zM344 208c0-75.2-60.8-136-136-136S72 132.8 72 208s60.8 136 136 136 136-60.8 136-136z"
 />
 </svg>
 </div>
 

To write this ebook, we sat down with team members from AppSumo partners <a href="https://appsumo.com/videopeel/" target="_blank">VideoPeel</a> and <a href="https://appsumo.com/evidence/" target="_blank">Evidence</a>.

We wanted to learn how their teams think about social proof, why it works, and learn some of their favorite tactics for building immediate trust with website visitors.

We also interviewed members of our own advertising team to see how social proof impacts the campaigns we run every week.


 <div
 class="story-img-container open-carousel-modal-on-click"
 data-story-image-id="socialproof-4"
 >
 
 <img
 class="story-inline-image z-depth-2"
 src="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-4.png?optimizer=gif"
 alt=""
 srcset="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-4.png?width=495&optimizer=gif 450w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-4.png?width=654&optimizer=gif 595w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-4.png?width=935&optimizer=gif 850w"
 sizes="(min-width: 950px) 1045px, 100vw"
 width="850" height="500"
 loading="lazy"
 />
 
 <svg
 aria-hidden="true"
 focusable="false"
 data-prefix="fas"
 data-icon="search-plus"
 role="img"
 xmlns="http://www.w3.org/2000/svg"
 viewBox="0 0 512 512"
 class="hover-mag-glass svg-inline--fa fa-search-plus fa-w-16"
 >
 <path
 fill="currentColor""
 d="M304 192v32c0 6.6-5.4 12-12 12h-56v56c0 6.6-5.4 12-12 12h-32c-6.6 0-12-5.4-12-12v-56h-56c-6.6 0-12-5.4-12-12v-32c0-6.6 5.4-12 12-12h56v-56c0-6.6 5.4-12 12-12h32c6.6 0 12 5.4 12 12v56h56c6.6 0 12 5.4 12 12zm201 284.7L476.7 505c-9.4 9.4-24.6 9.4-33.9 0L343 405.3c-4.5-4.5-7-10.6-7-17V372c-35.3 27.6-79.7 44-128 44C93.1 416 0 322.9 0 208S93.1 0 208 0s208 93.1 208 208c0 48.3-16.4 92.7-44 128h16.3c6.4 0 12.5 2.5 17 7l99.7 99.7c9.3 9.4 9.3 24.6 0 34zM344 208c0-75.2-60.8-136-136-136S72 132.8 72 208s60.8 136 136 136 136-60.8 136-136z"
 />
 </svg>
 </div>
 

If you’re looking for a new way to foster trust online, social proof is one of the most important tools you can leverage. 

And this ebook goes above and beyond the basics, giving you real-life examples of some of the most powerful ways we’ve seen companies use social proof to multiply sales.

Ready to dive in?

Get free access to Everyone’s Talking About Social Proof now!

Lead Generation

Sales

Gain long-lasting customer trust with these powerful social proof tactics

<h4>Everyone’s Talking About Social Proof is an ebook that skips the basics and jumps straight into strategic methods for creating powerful trust signals that boost sales.</h4> 


 <img
 class="story-inline-image z-depth-2"
 src="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-1_DBBLYuA.png?optimizer=gif"
 alt=""
 srcset="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-1_DBBLYuA.png?width=495&optimizer=gif 450w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-1_DBBLYuA.png?width=654&optimizer=gif 595w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-1_DBBLYuA.png?width=935&optimizer=gif 850w"
 sizes="(min-width: 950px) 1045px, 100vw"
 width="850" height="500"
 loading="lazy"
 />
 

When most of us think of social proof, we imagine 5-star reviews, a few impressive media logos... and that’s about it.

But you want to take your social proof one step further. 

What if you could create a full-blown social proof strategy, with campaigns, moving pieces, and methods that you know none of your competitors would be clever enough to borrow? 

That’s what we tried to achieve with this ebook: equipping you with strong social proof methods that put all other tactics to shame.


 <img
 class="story-inline-image z-depth-2"
 src="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-2.png?optimizer=gif"
 alt=""
 srcset="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-2.png?width=495&optimizer=gif 450w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-2.png?width=654&optimizer=gif 595w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-2.png?width=935&optimizer=gif 850w"
 sizes="(min-width: 950px) 1045px, 100vw"
 width="850" height="500"
 loading="lazy"
 />
 

Within these pages, you’ll learn how to make your website feel like a bustling, real-life storefront.

From there, see how AppSumo implements social proof to boost Facebook ad conversions by 5-10%. 

Plus, we’ll give you an insider look at how we’re using social proof to level up our influencer marketing.

Afterwards, you’ll find out how companies like Ebay and Amazon combine direct marketing tactics with social proof to increase ecommerce sales.


 <img
 class="story-inline-image z-depth-2"
 src="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-3.png?optimizer=gif"
 alt=""
 srcset="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-3.png?width=495&optimizer=gif 450w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-3.png?width=654&optimizer=gif 595w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-3.png?width=935&optimizer=gif 850w"
 sizes="(min-width: 950px) 1045px, 100vw"
 width="850" height="500"
 loading="lazy"
 />
 

To write this ebook, we sat down with team members from AppSumo partners <a href="https://appsumo.com/videopeel/" target="_blank">VideoPeel</a> and <a href="https://appsumo.com/evidence/" target="_blank">Evidence</a>.

We wanted to learn how their teams think about social proof, why it works, and learn some of their favorite tactics for building immediate trust with website visitors.

We also interviewed members of our own advertising team to see how social proof impacts the campaigns we run every week.


 <img
 class="story-inline-image z-depth-2"
 src="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-4.png?optimizer=gif"
 alt=""
 srcset="https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-4.png?width=495&optimizer=gif 450w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-4.png?width=654&optimizer=gif 595w, https://appsumo2-cdn.appsumo.com/media/stories/images/socialproof-4.png?width=935&optimizer=gif 850w"
 sizes="(min-width: 950px) 1045px, 100vw"
 width="850" height="500"
 loading="lazy"
 />
 

If you’re looking for a new way to foster trust online, social proof is one of the most important tools you can leverage. 

And this ebook goes above and beyond the basics, giving you real-life examples of some of the most powerful ways we’ve seen companies use social proof to multiply sales.

Ready to dive in?

Get free access to Everyone’s Talking About Social Proof now!

AppSumo's Everyone's Talking About Social Proof: 11 Attention-Grabbing Ways to Use Trust Signals to Multiply Sales Questions