Q: Please represent people with disabilities
I was unable to find any traits for people with disabilities (people who use a wheelchair, Deaf, visually impaired, Blind, neurodiversity and others). This is an important audience that needs to be represented in your choices when building personals. Will Power Personas be adding additional traits for handicapped personas?
admin8146
Oct 1, 2024A: Hi Darren,
Thanks for asking.
There are a number of psychological terms you can select as descriptors, which should help accommodate this use case. Customizations could also be used to tailor individual personas to be more representative, (e.g. revising the summary, changing one of more of the needs, replacing individual brands & lifestyle choices, adding custom fields, etc.)
Best,
Team Power Personas
Can you give some practical examples on how to craft a Blind persona? On my trial account, I was not able to find these attributes in the type-ahead menus.
We'll certainly try. Since blindness is physically-defining rather than psychologically-defining, we'd suggest focusing on the way blindness might have shaped them. Are they bold? Tough? Reserved? Conscientious? Driven? Resilient? Careful? Thoughtful? Self-reliant? Big-hearted? As there are many different kinds of blind people, this kind of persona would be very broad, but still helpful.
We are rolling out an auto-generate feature soon. That should help give you more specific ideas.